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What's In A Name?

Posted by L. Michelle on

Image: marish

Image: marish

What's in a name?  Well, another skin care company thought "KisKin" Spa Essentials was so great that they decided to use KisKin as their own, even the tag line (Keep It Simple. Keep It Natural.).  Yep!  A company in Europe (not even producing products yet) filed a trademark in the United States in February 2014.  I had already searched to see if my business name was available (it was) and I finally decided to trademark the name at the end of April.  I was surprised to see that another company filed the name. Well, I consulted a few attorneys and I decided that it would be best to change the name of my company.  

I sulked, became confused, frustrated, angry and a tiny bit depressed.  Don't worry....none of it lasted for long.  That's just how I roll! This issue placed me and my business in a position to be delayed but not denied!  I saw this as an opportunity to reevaluate, redefine, rebrand and relaunch! 

I introduce to you, 

K.S.E. Spa Collections™ is a line of body care products that are Kind to the body by using Simple ingredients that are Essential for healthy and glowing skin. 

I'm still updating pictures, site content and testing new products.  But, I wanted to celebrate the relaunch during the 4th of July celebration.  Just as America was born on July 4th, K.S.E. Spa Collections™ is being reborn and introduced to everyone.  I birthed this baby and I want to show her off!  

To show appreciation to those who have taken this journey with me, helped me make decisions, supported by being customers and those who have said a little prayer to wish this venture the best, I'm offering 30% off Bath and Body products July 4th - July 6th.  Yes, honey! You have all weekend to peruse the site and place an order! Visit us here: KSESpaCollections

Like us on FB: KSE Spa Collections and follow us on Twitter: @KSESpa

Thank you for your support and happy shopping!!

P.S. Don't forget to share the site with your family and friends!

P.P.S. Share the love and share a comment: Has there ever been a time when you were delayed but not denied?



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